Original idea
CBD Yuppies looking for a stimulating eating place, a large-scale amusement park-like food plaza that provides mix-and-match food combinations around the clock. Where customers can relax and vent their emotional stress from office work.
The insight into the problem
General: food suppliers in CBD are boring, and most are classified by nations, typical Like Japanese, Thai, Chinese, and western. dull, boring, and uninteresting. Besides, F&B suppliers are small size and provide only a limited choice.
Specific: Pain point for CBD Yuppies who looking for good quality, reasonable price and stimulating environment. With all the food and entertainment all in one place
Upset by the long working hour in a boring office environment,
Lack of stimulating places to eat, to recharge energy.
Lack of channel for emotional ventilation of work tension.
Nowhere to stimulate new ideas during lunch break
Food around the world, entertainment around the clock
Gaps and vacancy
CBD Yuppies who looking for good quality, reasonable price and stimulating environment. With all the food and entertainment all in one place
Market demand for a meal break and recharge energy, a place to vent out repressed frustration and aggression generated in the workplace, a stopover place that provides a short escape from stressful reality and then back to work.
Conceptually, this project is to build a Bird’s nest, A habitat for migratory birds, a stopover transition for CBD Yuppies